The Hidden Role Market

Did you know that more than 60% of roles are never publicly advertised? These roles exist in what’s known as the hidden job market - a space where opportunities are filled through referrals, internal promotions, or direct outreach. For job seekers, tapping into this market can be a game-changer.

So, how do you access roles that aren’t on Seek or LinkedIn?

The Hidden Role Market

1. Build a Profile With a Recruitment Partner Who Knows the Landscape

Specialist recruiters often have access to roles before they hit the market. Here at Role-Match, we work closely with businesses in specialised sectors and professions to understand their future hiring needs and we are known for connect candidates with opportunities before they’re publicly advertised.

2. Make Genuine Connections

Networking isn’t just about collecting contacts - it’s about building relationships. Attend industry events, join professional groups, and engage with people on LinkedIn. A simple conversation can lead to a referral or insider tip about an upcoming role.

3. Be Proactive, Not Just Reactive

Don’t wait for the perfect job ad. Identify companies you admire and reach out directly. A well-crafted message expressing your interest and value can open doors - especially in growth-stage businesses that hire opportunistically.

4. Leverage Your Online Presence

Your LinkedIn profile is more than a digital resume - it’s your personal brand. Make sure it reflects your strengths, aspirations, and personality. Engage with content, share insights, and let recruiters know you’re open to opportunities.

5. Stay Visible and Vocal

Sometimes, being top-of-mind is all it takes. Keep profiles up-to-date, keep in touch with former colleagues, mentors, and industry peers. Let them know you’re exploring new opportunities - they might know of something perfect for you.

The hidden job market isn’t elusive, it’s just relational. By being intentional, visible, and connected, you can uncover opportunities that others miss. And if you’re ready to explore what’s out there, we’re here to help you find your next great role - especially if it hasn't been posted yet.